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The Power of Building While Becoming
Year 1 of IP x Influence is Officially in the Books
This past month has been one of those “pause and take it all in” moments.
When FIU Law Interim Dean Michelle Mason first introduced me to my co-chair for what would become IP x Influence, I truly had no idea what was about to unfold. Launching a brand-new initiative is never easy—but bringing this conference to life has been one of the most meaningful experiences of my career so far.
Over the last four months, this became my passion project. It wasn’t something I had planned for—especially during such a pivotal growth stage for Kayla Moran Law—but some opportunities feel too aligned to pass up… and this was one of them.
A Debut That Exceeded Every Expectation
From start to finish, the energy in the room was undeniable.
Each panel brought its own personality and perspective, and the audience showed up fully engaged—asking thoughtful, insightful questions that elevated every conversation. One standout moment was the CLE presentation on attorney advertising on social media. Most lawyers dread CLE’s and especially Ethics but it was a good laugh, the perfect pick me up in the afternoon, and it seamlessly tied into our focus on the creator economy.
One of my favorite parts of the day was the panel I moderated titled: “Rights, Reels, and Returns: Navigating the Modern Creator Economy.” It was one of those conversations that felt incredibly timely. Almost like we were speaking directly to where the industry is right now, not where it’s been.
We dove into everything from creator rights and ownership, to the very real deal pitfalls that can quietly limit long-term growth, to the broader media industry trends shaping how creators and brands are working together today. With real-life examples, anecdotes and insights, what I loved most was how honest and practical the discussion was. This wasn’t surface-level advice. It was the kind of conversation that makes you rethink how you approach opportunities in real time.
There was a strong emphasis on understanding what you’re actually signing, not just in the moment when a deal feels exciting, but in the context of your long-term brand and business. Because the reality is, not all deals are created equal, and not all of them are meant to last.
The biggest takeaway, and something that really stuck with me, was this: deals will come and go, but your content, and the rights attached to it, can last forever. That’s why protecting your ownership and maintaining the freedom to work with partners who truly align with your values isn’t just important, it’s essential.
It was one of those panels where you could feel the shift happening in the room where creators, lawyers, and industry professionals alike were all on the same page about one thing: the future belongs to those who understand their leverage and aren’t afraid to protect it.
Some of our other conversations included Liability & Legacy: Protecting What You Build, all about employment, wealth management and cyber security considerations for creators as their business evolves as they grow online; fireside chats with each Meta and Tik Tok and the brand side of my panel, on modern brand strategy in an evolving digital landscape.
I’m incredibly grateful to my colleagues who traveled from near and far to support this vision, and to the FIU student planning committee who worked tirelessly behind the scenes to make it all happen.
To everyone who attended, shared the event, or reached out about future collaborations, thank you. Truly. We’re already dreaming up what Year 2 will look like… and it’s going to be even bigger.
A Quick Reality Check (Because I’m Not an Octopus)
Let me be honest for a second. I’ve been moving at a pace that just isn’t sustainable. Between the growth of my firm, everything I shared in my last newsletter, and planning my childhood best friend’s bachelorette, I’ve been saying yes to a lot and stretching myself pretty thin. For a while, I could keep up with it and even convince myself I was thriving in the chaos, but lately my body has started to push back in ways that are harder to ignore.
It’s like everything caught up to me all at once.
What’s been sitting with me the most is this: I talk a lot about wanting to prioritize my wellness and mental health, but if I’m being really honest, I haven’t fully followed through. I’ve made the lists, set the intentions, had the conversations—but the actual implementation hasn’t been consistent. And there’s a part of me that feels guilty about that, like I should have figured it out by now or be further along in that process.
But the truth is, this is what growth can look like. It’s messy, it’s uncomfortable, and it comes with trade-offs that aren’t always obvious at the moment. I’ve been so focused on building, showing up, and keeping everything moving forward that somewhere along the way, I started putting myself at the bottom of the list.
And lately, I’ve been asking myself a harder question. Why is that my default? Why does taking care of everything and everyone else come so naturally, but taking care of myself feels like something I have to earn?
I don’t have a perfect answer yet, but I do know something needs to shift. Not in a dramatic, all-or-nothing way, but in the small, daily choices that actually make a difference.
Because as much as I care about what I’m building, I want to feel good while I’m building it too.
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The Emotional Labor No One Talks About
Entrepreneurship isn’t just a career path, it’s a lifestyle. And not just because of the long hours, although those are very real, but because of the emotional weight that comes with it. The kind that doesn’t always get acknowledged or talked about openly.
As a founder, you’re constantly pouring into something you built from the ground up. You’re making decisions every single day, some exciting, some uncertain, and some genuinely difficult. You’re taking risks, learning in real time, and evolving faster than you probably expected. And beyond the strategy and execution, there’s also the human side of it all. Having hard conversations, navigating team dynamics, and making calls around hiring, firing, and promoting. None of it is light, and all of it matters.
At the same time, you’re asking people, clients, collaborators, your team, to believe in what you’re building. And that kind of belief starts with you. You have to be all in. You have to care deeply. You have to keep showing up, even on the days when it feels heavy.
But here’s the realization I’ve been sitting with lately: just because I love what I do does not mean it gets to consume all of me.
Somewhere along the way, I took the things I naturally gravitated toward, content, creativity, connection, and turned them into my career. And that is something I do not take for granted. It’s a privilege to build a business around what you love.
But if I’m being honest, it also blurred the lines more than I expected. Work stopped being something I did and started feeling like who I was. I don’t have hobbies anymore, nothing that’s truly just mine.
And I’m realizing that at the end of the day, when I log off, I have nothing to show for it. Not if my goal is to have a life outside of my career and business, not if I want to build something long term and actually enjoy the life that comes with it.
So now, I’m in a season of redefining what that balance looks like. Of creating clearer boundaries, even around something I genuinely love. Because I can be deeply passionate about my work and still protect parts of my life that exist outside of it. I can have a life outside of it and I want to, so it's time to make time for it.
And moving forward, that’s exactly what I intend to do.
Finding My Flow State
In the middle of all the chaos, I had a moment of clarity last week that really stayed with me. I realized that I’m in a flow state.
It’s that space where people talk about where passion and skill finally meet, and for the first time, I can say I truly feel it. The work feels natural, the ideas come easier, and even when things are challenging, there’s a sense of alignment underneath it all that keeps me grounded.
I couldn’t help but think about my 18-year-old self in 2016 and how badly she wanted a life like this. To work with cool people, to be part of cool projects, and to be a lawyer for lifestyle brands. At the time, it felt like a vision that was so far away, almost abstract. And now, it’s my reality. I get to do the modern version of it everyday.
That perspective has meant a lot to me, especially on the more demanding days. Because even when things feel intense or overwhelming, there’s still this underlying sense of fulfillment. I genuinely love what I do, and I don’t take that lightly.
Holding Space for What Matters
I have a few more events in the coming weeks and then we can close out Q1 on a high. Miami Music Week, maybe the Miami Open, wellness events (although I really need to do things for fun that are not an “event…”
Next month, after a quick 36 hours in NYC for ESCApades, I’m trading my laptop for the Gulf Coast, and I’m really looking forward to it. I’m heading out to celebrate my childhood best friend’s bachelorette, and while the planning process has definitely been a bit of a whirlwind, it’s also reminded me of something that matters just as much as any work milestone.
Taking the time to really show up for the people you love.
As we get older, life starts to look different for everyone. People move at different paces, enter different seasons, and build lives that don’t always align on the same timeline. But that doesn’t make those moments any less special. If anything, it makes them more meaningful.
These are the people who have been there through every version of me, who have watched me grow, supported me, and celebrated alongside me long before any of this existed. Being able to show up for them, fully and intentionally, is something I never want to take for granted.
So for a few days, I’ll be offline, barefoot in the sand, and fully present. No emails, no constant notifications, just time to celebrate, recharge, and be in the moment. And honestly, I can’t wait.
Outro
If there’s one thing this season has reminded me of, it’s that you can be building something meaningful and still be in the process of becoming at the same time.
This past month held a little bit of everything. Growth, excitement, alignment, overwhelm, reflection. Moments where I felt completely in my element, and moments where I was reminded that I still have work to do when it comes to taking care of myself along the way.
Moments where accountability, leaning on my support system and my team were key.
And I think that’s the balance I’m learning to embrace. Not waiting for things to slow down to feel present. Not waiting for everything to be perfectly figured out to enjoy what I’ve built. Not always feeling like it HAS to be me and it HAS to be right now. But allowing both things to exist at once. The ambition and the awareness. The momentum and the pause.
As I head into a few days offline, I’m taking that perspective with me. Creating space to reset, to celebrate, and to come back with a little more clarity around how I want to move forward, not just in my work, but in how I show up for my life as a whole.
Thank you for being here, for reading, and for growing alongside me in all of it. There is so much more ahead, and I’m really excited to share what’s next.
Keep Up with Kayla and Kayla Moran Law
Let’s make March a month of purpose, passion, and productivity.
Thanks for reading!
Talk soon,
Kayla
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